DeluccaJ Design
PRODUCT INNOVATION
The North Face Basecamp Duffle Redesign

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The North Face Basecamp Duffle Redesign

The North Face Basecamp Duffle Redesign

Photo credit © The North Face, VFC inc.

 

The North Face Base Camp Duffle Redesign

The North Face Base Camp Duffle Redesign

Photo Credit © The North Face, VFC inc

The North Face Isabella

The North Face Isabella

Photo Credit © The North Face, VFC inc

The North Face Isabella Detail

The North Face Isabella Detail

Photo Credit © The North Face, VFC inc

The North Face Isabella

The North Face Isabella

Photo Credit © The North Face, VFC

The North Face Aurora

The North Face Aurora

Photo Credit © The North Face, VFC inc

The North Face Electra detail

The North Face Electra detail

Photo Credit © The North Face, VFC inc

The North Face Aurora detail

The North Face Aurora detail

Photo Credit © The North Face, VFC inc

COLE HAAN ZERØGRAND CITY BACKPACK

COLE HAAN ZERØGRAND CITY BACKPACK

CH_Sketch_bag.jpg
COLE HAAN ZERØGRAND SLIM BACKPACK

COLE HAAN ZERØGRAND SLIM BACKPACK

COLE HAAN ZERØGRAND SLIM BACKPACK

COLE HAAN ZERØGRAND SLIM BACKPACK

COLE HAAN ZERØGRAND SLIM BACKPACK

COLE HAAN ZERØGRAND SLIM BACKPACK

AGENCY ASPECT HYBRID MESSENGER BAG

AGENCY ASPECT HYBRID MESSENGER BAG

AGENCY ASPECT HYBRID MESSENGER BAG

AGENCY ASPECT HYBRID MESSENGER BAG

Successfully funded on Kickstarter. Co-founded and launched a brand for badass women’s products.

AGENCY ASPECT HYBRID CROSSBODY BAG

AGENCY ASPECT HYBRID CROSSBODY BAG

Original sketch TNF Women's Backpanel

Original sketch TNF Women's Backpanel

© Liana Delucca Johnson original sketch

The North Face Women's Flexvent™ Backpanel

The North Face Women's Flexvent™ Backpanel

Photo Credit © The North Face, VFC inc.

The North Face Women's Flexvent™ Backpanel

The North Face Women's Flexvent™ Backpanel

Photo Credit © The North Face, VFC inc

The North Face Women's Borealis

The North Face Women's Borealis

Photo Credit © The North Face, VFC inc

The North Face Women's Borealis

The North Face Women's Borealis

Photo Credit © The North Face, VFC inc

The North Face Organizer

The North Face Organizer

Photo Credit © The North Face, VFC inc

The North Face UTMB Running Pack

The North Face UTMB Running Pack

Photo Credit © The North Face, VFC inc

Athlete: Rory Bosio

CAMELBAK ULTRA™ PRO RUNNING VEST

CAMELBAK ULTRA™ PRO RUNNING VEST

CAMELBAK ULTRA™ PRO VEST

CAMELBAK ULTRA™ PRO VEST

CAMELBAK ULTRA PRO VEST @UTMB

CAMELBAK ULTRA PRO VEST @UTMB

The North Face Better than Naked™ Hat

The North Face Better than Naked™ Hat

Photo Credit © The North Face, VFC inc

Editor's Choice Award 2016 http://running.competitor.com/2016/02/2016-running-gear-guide/2016-gear-guide-hats_145760

The North Face Better than Naked™ Hat Sketch

The North Face Better than Naked™ Hat Sketch

© Liana Delucca Johnson original sketch

The North Face Runner's Trucker Cap

The North Face Runner's Trucker Cap

Photo Credit © http://running.competitor.com/files/2015/08/TNF.jpg

The North Face Wavelength Pack

The North Face Wavelength Pack

Photo Credit © The North Face, VFC inc

The North Face Wavelength Pack Bacpanel

The North Face Wavelength Pack Bacpanel

Photo Credit © The North Face, VFC inc

The North Face Wavelength Pack Organizer

The North Face Wavelength Pack Organizer

Photo Credit © The North Face, VFC inc

The North Face Wavelength Pack TSA laptop

The North Face Wavelength Pack TSA laptop

Photo Credit © The North Face, VFC inc

The North Face Refractor Duffel Pack

The North Face Refractor Duffel Pack

Photo Credit © The North Face, VFC inc

The North Face Refractor Duffel Pack

The North Face Refractor Duffel Pack

Photo Credit © The North Face, VFC inc

The North Face Refractor Duffel Pack open

The North Face Refractor Duffel Pack open

Photo Credit © The North Face, VFC inc

The North Face Refractor Duffel Pack Backpanel

The North Face Refractor Duffel Pack Backpanel

Photo Credit © The North Face, VFC inc

TNF Landfall Duffel Sketch

TNF Landfall Duffel Sketch

© Liana Delucca Johnson original sketch

The North Face Landfall Expandable Duffel

The North Face Landfall Expandable Duffel

Photo Credit © The North Face, VFC inc

The North Face Landfall Expandable Duffel

The North Face Landfall Expandable Duffel

Photo Credit © The North Face, VFC inc

Women's Lifestyle Series

Women's Lifestyle Series

Photo Credit © The North Face, VFC inc

Women's Project Focus Group

Women's Project Focus Group

Photo Credit © The North Face, VFC inc

The North Face Four Point Tote

The North Face Four Point Tote

Photo Credit © The North Face, VFC inc

TNF Four Point Tote Sketch

TNF Four Point Tote Sketch

© Liana Delucca Johnson original sketch

SOCHI OLYMPICS RU14 TNF COLLECTION

SOCHI OLYMPICS RU14 TNF COLLECTION

EQUIPMENT DESIGN LEAD WITHIN A CROSS COLLABORATIVE ALL ABM TEAM (APPAREL AND FOOTWEAR). DESIGNED WINTER OLYMPICS SPECIFIC PACK AND BASE CAMP DUFFEL CAPSULE COLLECTION, UTILIZING TNF DESIGNED SOCHI GRAPHICS.

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The North Face Basecamp Duffle Redesign
The North Face Base Camp Duffle Redesign
The North Face Isabella
The North Face Isabella Detail
The North Face Isabella
The North Face Aurora
The North Face Electra detail
The North Face Aurora detail
COLE HAAN ZERØGRAND CITY BACKPACK
CH_Sketch_bag.jpg
COLE HAAN ZERØGRAND SLIM BACKPACK
COLE HAAN ZERØGRAND SLIM BACKPACK
COLE HAAN ZERØGRAND SLIM BACKPACK
AGENCY ASPECT HYBRID MESSENGER BAG
AGENCY ASPECT HYBRID MESSENGER BAG
AGENCY ASPECT HYBRID CROSSBODY BAG
Original sketch TNF Women's Backpanel
The North Face Women's Flexvent™ Backpanel
The North Face Women's Flexvent™ Backpanel
The North Face Women's Borealis
The North Face Women's Borealis
The North Face Organizer
The North Face UTMB Running Pack
CAMELBAK ULTRA™ PRO RUNNING VEST
CAMELBAK ULTRA™ PRO VEST
CAMELBAK ULTRA PRO VEST @UTMB
The North Face Better than Naked™ Hat
The North Face Better than Naked™ Hat Sketch
The North Face Runner's Trucker Cap
The North Face Wavelength Pack
The North Face Wavelength Pack Bacpanel
The North Face Wavelength Pack Organizer
The North Face Wavelength Pack TSA laptop
The North Face Refractor Duffel Pack
The North Face Refractor Duffel Pack
The North Face Refractor Duffel Pack open
The North Face Refractor Duffel Pack Backpanel
TNF Landfall Duffel Sketch
The North Face Landfall Expandable Duffel
The North Face Landfall Expandable Duffel
Women's Lifestyle Series
Women's Project Focus Group
The North Face Four Point Tote
TNF Four Point Tote Sketch
SOCHI OLYMPICS RU14 TNF COLLECTION